Midwest kid.
A thing for old t-shirts.
Some people dream about fast cars. We dreamed about t-shirts — the old ones. Faded ringers, cracked prints, the lodge tee from a town two exits past nowhere. Boom KO (Boom Kay Oh) is that dream finally put to ink.
Here's the trick: most places on our shirts are invented. The lakeside hideaway, the supper club, the roadside attraction — we dream them up, give them a founding year, and draw their merch like it's been kicking around a garage since 1981. Original designs. Fake nostalgia. Real shirts.
Then there's the History rack. Those are true stories nobody taught you — a border war over Toledo, that kind of thing — drawn the same way. Every word on those is real. We checked.
And the hill we'll die on: no gag tees, no puns, nothing you'd find spinning on a rack at a gas station. We love t-shirts too much for that. Everything is drawn by hand, printed when you order, and shipped from the Midwest — no warehouses, no waste.
Stay loud.
More story coming as the shop grows. For now, the work is the story — head to the shop or peek at the process.